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From Conceptual Spark to a Spectacular Achievement

B+RED | Work

adidas SUPERSTAR & BUZZ X Code Fashion Runway

BUZZ and adidas Originals took over Code Fashion Week AW25 with a bold FW25 SUPERSTAR opening that fused runway attitude, hip-hop energy, and pure street legacy.
B+RED | Work

1664 Blanc The Art of Fashion Open Call

1664 Blanc expanded its creative platform in Bulgaria with the first-ever Fashion Open Call, inviting emerging designers to reinterpret its refined French spirit through original capsule collections.
B+RED | Work

Clothes with a Future by Coccolino

Coccolino stepped away from traditional holiday advertising and met fashion lovers where it mattered most — inside the shopping experience itself.
B+RED | Work

1664 Blanc Style Over Rules Open Call

1664 Blanc turned its brand into a creative platform by giving full artistic freedom to Bulgaria’s design community.
B+RED | Work

adidas 2023 - Bra Revolution

The demand for inclusivity has been answered by adidas with its most extensive collection of women's sports bras, designed to address a wide array of functions, shapes, and sizes.
B+RED | Work

adidas 2023 - Sportswear SS23 - The Full Experience

ADIDAS and SPORT DEPOT partnered to launch adidas' latest label, adidas Sportswear, targeting Gen-Z by delivering target-specific campaign executions in retail & various comms channels.
B+RED | Work

adidas 2023 - ZNE & X_PLRBOOST - Content Creation

In collaboration with Sport Depot, adidas introduced their interpretation of living 'In the Moment' with the latest adidas ZNE apparel and X_PLRBOOST footwear releases.
B+RED | Work

WWF 2020 - Wheel Ville

We created a lot of excitement with WheelVille – a strategic board game we crafted for WWF that merges sustainability with strategy, and where every decision shapes the fate of our planet.
B+RED | Work

Carlsberg 2023 - Zatecky - Local Content Creation

Utilize social media to transport the audience to Zatecky’s distinctive world. Develop engaging & various content planned to align with a comprehensive strategy.
B+RED | Work

Unilever 2023 - Hellmann’s - Good Eggs

In response to the global issue of food waste, particularly heightened during the Easter Holidays, we initiated a meaningful CSR campaign for Hellmann’s.
B+RED | Work

adidas - 2022 & 2023 - Running Activation

Step into the world of adidas' latest running innovations at Sport Depot – one of the biggest chains of sporting goods stores in Bulgaria and their primary retail partner.
B+RED | Work

Unilever 2023 - Domestos - Home of Unstoppable

To beat the common belief that Domestos is used only for toilet disinfection and boost sales of Domestos during the Spring & Autumn cleaning period, we had to maintain a strong social media communicating product value and showcasing the practical product usage of being unstoppable in disinfection not only in the toilet but the entire home environment.
B+RED | Work

Unilever 2019 - OMO - Power of Play

Activating the OMO detergent brand through an unconventional global platform centered on celebrating DIRT – because DIRT signifies PLAY and PLAY nurtures HEALTHY KIDS.
B+RED | Work

Devin 2021 - Bizzy - Packaging Design & Campaign

Devin proudly partners with BeeOdiversity to pioneer innovative biodiversity monitoring. Transforming efforts into action, Bizzy was created – a lovable character born from a commitment to environmental stewardship.
B+RED | Work

Granini 2023 - TVC & Content Creation

Enter Granini’s world, now on global TV screens, offering viewers worldwide a glimpse into the brand's essence.
B+RED | Work

Bilities 2022 - And Baba Knows Campaign

Bulgaria's pioneering LGBTQ+ organization, Bilities, brought to life an inspiring project to amplify its mission of celebrating diversity and advocating for LGBTQ+ rights.