Project Details

Category

TV/WEB/UX

Client

Volkswagen

Timeline

Project Brief

www.kolitenahorata.com

The literal Bulgarian translation of Volkswagen is ‘kolite na horata’ /cars of the people/. We always love our cars and never forget our first one. We gave our cars names, often remember stories with them and go back in our memories to those emotional very first moments with them. That was our and Volkswagen’s inspiration to create and develop a devoted web site and turn it into a digital arena where people can share stories, photos and the unforgettable names of their faithful first cars even if they are no longer among us. No matter the brand or the model.